BadKern Thinking Outloud

We spend so much time thinking and reading about how to “close the deal” we forget that if we believe whole heartedly in our product, it’s not about “the pitch”.  Pricing should be based on getting to the next level, not greedily getting rich.  Keep the focus on helping customers accomplish their goals, and we shall accomplish ours.  Companies and friendships alike will flourish, if  focus is on service and providing an experience, more so than superiority of  products.  Brand yourself and your ideas and your products will speak for themselves.